HUJAN LOCALE
CREATIVE LEAD
Brand Art Direction & Graphic Design
Website design
Ads/Promotional material
Social media
Set in a narrow Ubud lane, Hujan Locale is an earthier concept than
its urban cousins Sarong and Mama San, and features authentic Indonesian
fine dining where each signature dish is a reflection of the travels of
Chef Will Meyrick across the Indonesian Archipelago.
The brand look was created to reflect the feeling of the area and interior
surfaces & textures. The logo was created with ink and brush & brand items
adhere to a limited colour palette.
Illustrations featuring menu elements and ingredients
adorn brand collateral and ceramic design.
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,1764,1200,1764,1200/0-0-0/2033b75e-5e20-4329-89f5-776c32c940ea/1/1/hujan-opener.jpg?fjkss=exp=2037611401~hmac=8df2d366fcbb05eb91c181789955236a95921329f3b85bd720d5b34de14da23d)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,2680,1200,2680,1200/0-0-0/02e9f804-3759-4186-9b17-12c6887460f4/1/1/_Hujan-collateral-04.jpg?fjkss=exp=2037611401~hmac=d01b6ae97b592f400cd78707bc92a05648d3cd50890f9b66171d801ad36c802e)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,1625,1200,1625,1200/0-0-0/7fd30864-0331-47cb-89cc-a4e1c42109fd/1/1/_DSC4964-AMR.jpg?fjkss=exp=2037611401~hmac=3db0016a372db8e214dbbd68368bea45a7e21944031644206a100ede03e3a8c0)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,1800,1200,1800,1200/0-0-0/a39a1da2-90b6-4779-8c8c-a0121cae740f/1/1/_CARDS-85x55_5.jpg?fjkss=exp=2037611402~hmac=78e0bcfba4c86634735a5015b33092e80ec7ee5003a62e68f06f558d8ffe3465)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,1747,1200,1747,1200/0-0-0/1125b5be-e5a9-4556-9b25-61c9ea732c6b/1/1/IMG_4740.jpg?fjkss=exp=2037611402~hmac=a18542e0ffa803e1ef949d06ed5cfdcde583b8dbaf8e0c5b2828a6a559131f87)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,1200,800,1200,1200/0-0-0/f776535d-1f52-49d2-a7ed-59a25fcc86f6/1/1/DSC07342.jpg?fjkss=exp=2037611402~hmac=426f06b2ed5db9b7726aa98129c0b8bc62c90e7236d80ae5809006d2cdcc1631)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,800,1200,1600,1200/0-0-0/85ddcaf1-6a07-4a5b-8fc8-d1721045ef2b/1/1/_DSC5084-AMR.jpg?fjkss=exp=2037611402~hmac=92a7adbabac16ff09fb560e3d94787ff4e8c338a04d3253fb8ff8cc4422439f2)
![](https://format.creatorcdn.com/79df50d6-3916-485e-8492-a5105d1f93fb/0/0/0/0,0,1800,1200,1800,1200/0-0-0/315fdbe9-5d73-410f-9bb7-45cabeec12e5/1/1/DSC07084.jpg?fjkss=exp=2037611402~hmac=78e0bcfba4c86634735a5015b33092e80ec7ee5003a62e68f06f558d8ffe3465)