MAMA SAN
CREATIVE LEAD

Sarong, Mama San (Bali, KL, HK), Hujan Locale, Tiger Palm


Brand art direction

Graphic design

Marketing material

Digital/social media


The role included developing design & marketing concepts from start to finish, and mentoring creative/production staff in English and Indonesian. Responsible for cultivating client relations and collaborating with production teams and stakeholders to ensure timely project completion. Art direction of third parties such as photographers and TV Production departments.


2015 advertising keyvisuals - in concordance with estate of master painter Chen Yifei


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