MAMA SAN
CREATIVE LEAD
Sarong, Mama San (Bali, KL, HK), Hujan Locale, Tiger Palm
Brand art direction
Graphic design
Marketing material
Digital/social media
The role included developing design & marketing concepts from start to finish, and mentoring creative/production staff in English and Indonesian. Responsible for cultivating client relations and collaborating with production teams and stakeholders to ensure timely project completion. Art direction of third parties such as photographers and TV Production departments.



2015 advertising keyvisuals - in concordance with estate of master painter Chen Yifei
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